Massively improved data on brands, customers and suppliers strategic challenge
Unilever is the name behind many of the world’s best-known food brands, including Knorr, Hellmans, Flora and Lipton, as well as home and personal care brands such as Persil, Dove, Lynx, Signal and Lux. Formed in 1930 from the merger of Dutch company Margarine Unie and English company Lever Brothers, the group produces and distributes more than 400 leading brands, with operations in 80 countries handled by more than 350 operating companies. Unilever is a major player in the FMCG sector.
“The ability to manage information from across our organization is fundamental to our growth plans. Kalido has delivered significant improvements in the consistency of information, and has made a major contribution to the benefits that are being accrued through UIP.”
“We now have vastly improved information delivered at increased speed: Magnitude has made a major contribution to the benefits that are being accrued through Path to Growth. The business is convinced that it has got value from the IT investment; the real challenges are business-related: to ensure compliance and quality from the business units supplying the data, and to encourage business users to learn how best to use the improved information coming out of the system.”
Head of Information Applications and Architecture Group