For those of you who follow news about the Business Intelligence market, you may have noticed that it’s survey season. We love survey results as much as the next guy, all those smart-sounding statistics illuminating the soaring victories and chronic pain of the data management industry. Here are a few that caught our eye during the past few weeks.
BI Survey 14, a new report from the Business Application Research Center (BARC), shows that 30 percent of BI users now consider themselves “power users,” higher than the previously assumed 20 percent. This annual survey of more than 3,000 BI professionals worldwide shows that a majority of BI users (55 percent) now claim to be engaging in self-service tasks, with another 24 percent planning to do so in the future.
The ARC Advisory Group, in conjunction with TDWI, recently conducted a survey among industrial corporations to understand the adoption trends for BI, analytics, and big data. Fifty-two organizations took part in the survey, which revealed that 38 percent have no clear sense of what big data is or why it matters to their company. More encouraging is that 16 percent of survey respondents currently have projects that are either live or almost live.
A survey-based report from consultancy Deloitte, Technology in the Mid-Market; Perspectives and Priorities, reveals that executives clearly see the value of analytics “as a path to greater client engagement.” Two-thirds (65.2 percent) of respondents say their companies “are using some form of analytics that is helping fulfill business needs.” When it comes to analytics, nearly a third (32.8 percent) of respondents say its greatest value is in its “ability to predictively manage aspects of the business.” Other benefits include increased operational effectiveness (28 percent) and greater competitive edge in understanding customer trends and patterns (25.2 percent). Almost a third of managers said they are using analytics to influence business strategy and operational priorities.